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Anthony Beasley

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ajbeasly@live.com | support@questmarketing.info

651-200-0164

Primary Skillset

  • Market Research
  • Sales
  • UI/UX Design
  • Project Management (Tech)
  • Marketing
  • Web/Mobile Development
  • SEO

Education

University of Minnesota Duluth, — Finance and Philosophy; No Degree  Sep 2019 – Jan 2021
Codecademy, — iOS Developer Career Path Certificate  Oct 2021 – Aug 2022
Udemy Coursework— Options Trading, Python for Financial Analysis and Options Pricing, Investment Banking Course  Jan 2019 – Apr 2019
TaiLopez.com, — SMMA Certificate  Mar 2019 – Aug 2019

My entrepreneurial endeavors have helped me develop high impact skillsets for going from idea to execution. I have been able to focus on critical aspects of modern business like market research, strategy, and SOTA technologies e.g. AWS and ChatGPT-4o. 

  • Idea & Strategy: Market Research, Business Strategy, And Pitch Creation
  • Brand & Marketing: Brand, Logo, Go To Market Strategy, and Execution
  • Design: Wireframe, Mockup, UI/UX Design, SwiftUI, HTML, CSS, Javascript, Canvas 
  • Team Creation: Talent prospecting, and recruiting
  • Tech Stack Design: Defining requirements, and system design 
  • Tech: Swift (iOS Dev), Python, Version Control, DSA, AWS (EC2, Route 53, and Lightsail), Google Places API, OpenAI API
  • Management: PM (mobile and web dev), marketing manager, general
  • Product/Service Design & Creation
  • Event/Meetup Planning & Promotion

Experience

Self Directed Investing, Somerset, WI

Analyzing Stock Investments

Aug 2018 – Dec 2020

Invested $4,200 of my own money and outside money focusing on trades and investments in consumer tech, bleeding edge tech, tourism, and cannabis equities taking short term and long term positions. Experimented in option trading, buying into: SNAP, TSLA, Cron, and CCL (mid 2018-2021). I averaged 81% return over 2 1/2 year before liquidating holdings to launch my next venture Quest Technologies where I built my own social app.

My roles included:

  • Conducting +200 hours of market research. This research was composed of public filings, financial statements, analyzing past performance, and current news. 
  • Using research to create financial models and simulations to project the probabilities of various outcomes using Pandas, and Scikit libraries as well as Matplot for data visualization.
  • Developing, validating, and revising trade ideas based on business fundamentals, and future performance.
  • Designing the systems for trading and investment strategies for short and long term time horizons and medium to high risk/reward targets
  • Used the Think or Swim platform to plan and execute trade strategies and ideas

Quest Technologies, Minneapolis, MN

Founder & Lead Project Manager

Aug 2020 – Feb 2022

Managed the development of Quest, a social media app that recommends activities to do based on your location. The app was built with UIKit, and Swift and utilized data from the Google Places api for making recommendations. 

My roles included:

  • Conducting 43 hours of market research to develop a business plan to capitalize on emerging opportunities in the social media space
  • Developing, validating, and revising the app idea and features based on 120 in-person interviews of potential customers
  • Interviewing 5 software contractors to find the best partner based on company’s needs and resources
  • Designing the UI, and app specs for +5 core product features
  • Spearheading 2 contract negotiations to obtain favorable pricing, scheduling parameters, and assurances to develop an app prototype with a budget of $12,000
  • Taking on integral marketing, graphic design, and brand tasks to get +200 app downloads for beta testing

Quest Inc. , Minneapolis, MN

Founder & Lead Project Manager 

March 2023 – Present

A social media site that recommends things to do in the Twin Cities. Site features include: user profiles, friends, messaging, events, groups, social feed, custom Twin Cities recommendations feature built on GPT-4, premium memberships, posting (photos, videos, polls, text, links, and more), and article content. Also, provided marketing services for restaurants and epoxy flooring companies. My roles included: 

  • Developed questmn.com and site content (articles, reference pages, and embedded maps) to get the site ranked for 166 search terms relating to restaurants, bars, and recreational activities in the Twin Cities area with an average search position of 17.8, and an average CTR of 0.7% over a 3 ½ month period
  • Making ad creatives and running Facebook ads to help epoxy businesses decrease cost per lead by 78% (compared to leads on Angie’s List)
  • Setting up and conducting pitch meetings with business owners to close $9,400 in sales
  • Finding, evaluating, and managing overseas contractors (India, Lithuania, and Ghana) to complete quality service fulfillment for ~26-13% of the cost (compared to average U.S. prices) for SEO services, article writing, graphic design, and ad campaigns
  • Creating and managing ads and social media campaigns to increase online orders of restaurant clients by over +$27,000 and attract +1,900 new customers over an 8 month period
  • Consolidated 8 services into 2 core services designed specifically to help local restaurants grow online sales, and in-store sales.
  • Content creation resulting in over 3.3 million views over 8 months across 4 platforms: TikTok (@Quest_mn_), website(Questmn.com), Instagram (@Quest_mn), and Google Maps (Quest MN)
  • Prepared and pitched to relatives and friends to raise $4,750 in capital (Debt & Equity)
  • Working with OpenAI API to create custom AI for questmn.com

Awards & Achievements

  • Hitting $10,000+ in annual revenue for Quest Inc. (Quest MN, questmn.com) (2024)
  • Hosting a meetup with 65 attendees (June 6, 2024 @ The Test Kitchen in Minneapolis, MN)
  • Speaking at the University of Minnesota Entrepreneurship Club (Oct 2024)
  • Hitting 2,000+ unique monthly visitors for this site (questmn.com) (Dec 2024)
  • Publishing my app to the Play Store and App Store (Jun 2021)
  • Received the UMD Katherine J. and Thomas L. Gibson Academic Scholarship award (Fall 2019)
  • Received the Scott Hanna Baseball scholarship (Fall 2019)
  • Baseball team captain 2017-19

Projects

  • Weather app using Swift, SwiftUI, and the OpenWeather Api https://github.com/thebigoccasion/WeatherApp (view “master” branch to view code)
  • Coded chat app using SwiftUI, and Firebase
  • Crown Clothing Company – Custom clothing business. Sold at crownbybeasley.com (website archived). ~$500 in sales generated
  • HappySnacksMSP.com – Generated <$100 in Delta-8 syrup with same day delivery for the Minneapolis-St.Paul area (website archived)
  • Salsumn.com (Cutting edge LLM integrated into it, and 1,000+ visits from Google Search)
  • Twincities.digital (AI integrated into it)

References

Clients: 

  1. Kent Kramp (Owner of The Test Kitchen and former owner of 2 Canes Franchises)
  2. Russom Solomon (Owner of the Red Sea Ethiopian restaurant)
  3. Paul Johnson (Rose’s Hmong Kitchen)

Contractors & Partners:

  1. Sammy Farra (Former Co-owner of Quest Inc.)
  2. Cortez Jones (Former Co-owner of Quest Inc.)
  3. Aman Chetri (Contactor with Quest Inc.)
  4. Lenard Redwood (Contractor with Quest Inc. and Twin Cities influencer)
  5. Bernard Baah (Contractor with Quest Technologies LLC. Owner of Filly coder)

Watch Me Work Live On Twitch

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